Portfolio
Podcast Network Overhaul
Baker Institute Podcast Network
Led a comprehensive redesign of the Baker Institute’s podcast network, unifying five shows under a consistent visual and editorial identity. Designed new podcast artwork in Canva, migrated shows to a new hosting platform, developed new landing page architecture in collaboration with the digital team, and created a comprehensive production workflow in Asana for staff and intern producers. Launched revamped network and Season 2 of the flagship “Baker Briefing” podcast with digital and campus marketing campaigns and a series of live recordings.
Podcast Production
Content Strategy
Digital Marketing
Graphic Design
Project Management
CMS Design
Rapid-Response Communications
Texas Lawmakers Have a Chance to Get Hemp Right
Developed a rapid-response communications strategy to showcase an expert’s hemp policy research ahead of a Texas special legislative session, including an expert alert to media, op-ed in the Houston Chronicle and hemp policy explainer to clearly address lawmakers’ concerns and offer policy recommendations. Worked closely with the expert to shape and edit the explainer and coordinated its dissemination with the institute’s digital and government relations teams.
Content Strategy
Legislative Communications
Media Strategy
Rapid Response
Line Editing
Multimedia Content Strategy
Election 2024: Policy Playbook
​Led a multimedia project delivering expert insights across nine policy areas ahead of the 2024 U.S. presidential election. Developed a content strategy and coordinated with contributing experts across Rice University and the Baker Institute to produce a series of accessible policy briefs for voters, media, and the incoming administration. Designed, built, and maintained a microsite in Drupal, including layout and copywriting, and delivered high-level editorial oversight, and coordinated content dissemination with digital and legislative affairs teams.
Content Strategy
Media Strategy
Digital Marketing
Microsite Design
Content Writing
Editing
Legislative Communications